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Concept brand

SÉVANE: a concept serum brand, built with AI

Vitamin-C serumMotion graphics

A drop of light.

A 15% vitamin-C serum, formulated at the pH that actually works — and bottled in UV-amber to keep it potent. The 15-second film on this page is pure-CGI motion graphics, made on our production engine.

Concept — created by AI WISE to demonstrate capability. Not affiliated with any real brand.

Brief to ad, in days

1

The brief

SÉVANE's brief fixed the facts every frame had to respect: 15% vitamin C at pH 3.3, a 30 ml UV-amber bottle and a glass dropper. A client hands us the same kind of brief about their own product; SÉVANE is invented, so we wrote it ourselves.

SÉVANE vitamin-C serum bottle
Volume
30 ml (1.0 fl oz)
Height
78 mm (3.1 in)
Active
15% vitamin C (L-ascorbic)
pH
3.3 — optimised
Stability
Anti-oxidation formula
Bottle
UV-amber glass
Applicator
Precision glass dropper
Result
Brighter in 4 weeks

2

The references

Every shot of the serum was made from one approved reference image: the amber bottle, the gold collar and the blush dropper on a blush plinth, in warm gold light. A client approves each reference like this one before any film is made.

SÉVANE reference: the amber serum bottle on a blush plinth, a single drop falling from above Click to zoom

Kept the same in every shot

Product
The UV-amber bottle, gold collar and blush dropper
Brand mark
SÉVANE on the glass, in the same place every shot
Light
Warm gold, falling across blush and cream
Surface
A blush plinth with a soft mirror reflection

3

The film

From that reference we made a 15-second motion-graphics film with AI, then laid SÉVANE's words, logo and slogan on in our own type. Three frames from the film:

SÉVANE film still — vitamin-C macro
Pure vitamin C, in macro.
SÉVANE film still — the golden serum
The serum, caught mid-pour.
SÉVANE film still — the amber bottle
The amber bottle, lit from within.

4

The ad set

The same brief gave five still ads for SÉVANE, one reason to buy each: the brighter-skin promise, the bottle's real size, the formula, the serum in motion and a morning shelf.

SÉVANE hero feature card Click to zoom
01Hero & benefitsThe main image — the amber bottle and the brighter-in-4-weeks promise, sold in a single frame.
SÉVANE scale & spec card Click to zoom
02Size & specKills the “how big is it?” doubt — the 30 ml bottle shown to real scale.
SÉVANE formula card Click to zoom
03The formulaThe trust proof — 15% vitamin C at pH 3.3, a stable formula that actually absorbs.
SÉVANE action-hero card Click to zoom
04In motionThe energy shot — golden serum in motion that earns the click on paid social.
SÉVANE lifestyle card Click to zoom
05LifestyleThe serum on a real morning shelf — two drops before anything else, every day.

5

The timeline

Studio quality — without the studio calendar.

Traditional

4–5 weeks

Booking a studio, scheduling a shoot, rounds of edits — strung across everyone’s calendars.

AI WISE

4–5 days

Brief, script, reference images, film, then the ad images, each checked by a person before the next step.

Want this for your brand?

Everything above took days on our engine — on a brand we invented. Yours would be the real one.

Or email inquiry@aiwise.sg

SÉVANE is a concept created by AI WISE to demonstrate our production capability. It is not a real company and is not affiliated with any real brand.